Search Engine Marketing and Optimisation

35 Free SEO Tools And WordPress SEO Plugins

Search Engine Optimization or SEO is an integral part of any web project if it wants recognition on the search engines. SEO is a process that helps your website or blog to stand out and show up in search results. This will bring more visitors to your website as your website appears on top ranking on different search engines for particular keywords. Therefore, it is important that you keep your website user friendly as well as search engine friendly as that it can crawl your web pages and rank them.

Since, SEO is not an easy job for many they need some sort of assistance either they seek for professional help or look for some quality SEO tools. In this compilation, we have listed down 35 free to use SEO tools for bloggers. An SEO optimized website or blog is likely to rank higher in search results, and therefore draw more traffic to your website.

SEO Tools

Majestic SEO

Link intelligence tools for SEO and Internet PR and Marketing. Site Explorer shows inbound link and site summary data.

Virante SEO Tools

Free search engine optimization tools from Virante, Inc.

Seobook Tools

We offer a wide array of free and paid SEO tools to SEO professionals and DIY webmasters.

Seogadget Tool

Investigate your site’s link profile with the SEOgadget link categorisation tool for Excel. Understanding where your links are coming from is key to maintaining a diverse and natural link profile.

Seo Toolbox

An all-in-one toolbox made for SEOs.

Internet Marketing Ninjas SEO Tools

Internet Marketing Ninjas is a full service SEO company that offers everything you need to succeed online, all in one place.

Screaming Frog SEO Spider Tool

The Screaming Frog SEO Spider is a small desktop program you can install locally on your PC, Mac or Linux machine which spiders websites’ links, images, CSS, script and apps from an SEO perspective.

Seo Tool For Excel

SeoTools is an Excel add-in that adds a bunch of useful functions for working with SEO and other web metrics directly in Excel.


Get keyword ideas with Ubersuggest the free keyword suggestion tool that makes good use of different suggest services.

Open Site Explorer

Open Site Explorer is Moz’s Search Engine for Links. Perform competitive link research, explore backlinks, anchor text, and more for free.

How Good Is Your Seo

How good is your SEO? enter your domain below to find out…

Seo Site Checkup

Check your website’s SEO problems for free. Type in your website, select factors and hit “Checkup!”

Traffic Travis

Improve your website’s search engine rankings.

SEO WordPress Plugins

WordPress SEO by Yoast

Improve your WordPress SEO, Write better content and have a fully optimized WordPress site using the WordPress SEO plugin by Yoast.

Share Buttons and Social Analytics

Social Charge your Content with ShareThis – features Social Analytics, CopyNShare, Open Graph Sharing, and the Hovering Bar!

Responsive Add Ons

Adds Google, Yahoo and Bing verification codes and adds Site Statistics scripts to your site.

Meta Slider

Easy to use slideshow plugin. Create SEO optimised responsive slideshows with Nivo Slider, Flex Slider, Coin Slider and Responsive Slides.

WP SlimStat

The most accurate real-time statistics plugin for WordPress.

WP Social SEO Booster

Turn on Your Blog’s Social SEO with WP Social SEO Booster and get a Huge Boost in Google Rankings!

SEO Plugin

Squirrly SEO Plugin is the Only SEO Tool that Allows You To Optimize Content And Measure Its Success. For Both Humans and Search Engines.


Easily monetize your blog with sponsored posts and boost your audience 2.5x in 30 days. It’s free to join!


This simple but effective plugin allows you to clean up your WordPress database and optimize it without phpMyAdmin.

SEO Friendly Images

SEO Friendly Images automatically adds alt and title attributes to all your images improving traffic from search engines.

Seo For WordPress

Seo for wordpress plugin will automatically use your post title , content as seo title and seo meta description on new and old posts/pages.

WordPress Statistics

A perfect plugin for your blog visitor statistics.

MailChimp for WordPress

The best MailChimp plugin to get more email subscribers. Easily add sign-up forms and sign-up checkboxes to your WordPress website.

Simple URLs

Simple URLs is a complete URL management system that allows you create, manage, and track outbound links from your site.

Widget Logic

Widget Logic lets you control on which pages widgets appear using WP’s conditional tags. It also adds a ‘widget_content’ filter.


A user, role, and content management plugin that makes WordPress a more powerful CMS.

W3 Total Cache

Easy Web Performance Optimization (WPO) using caching: browser, page, object, database, minify and content delivery network support.

HeadSpace2 SEO

Controls almost every aspect of your site’s meta-data, including advanced tagging, Analytics, and dozens of plugins.

SEO Ultimate

This all-in-one SEO plugin gives you control over title tags, noindex, meta tags, Open Graph, slugs, canonical, autolinks, 404 errors, rich snippets,

SEO Rank Reporter

Track your Google rankings every 3 days and see reports of your progress in a graph.


Scribe makes content marketing simple.

Platinum SEO Pack

Platinum SEO Plugin offers Complete onsite SEO solution for your WordPress blog.

8 Free Page Analysis Tools

In this round-up we are presenting 8 free and wonderful Page Analysis Tools. And if you use these tools they will surely help you with your SEO efforts. Page analysis plays a very important role in maximizing the effectiveness of the site when the web designers or developers are developing or maintaining the websites.
For the analyzing of web pages so many resources and tools are available in the internet but in this round-up you will find variety of different tools. Some tools will help you to analyze one specific aspect of a page while others tools will give an overall grade to the page as a whole. We hope that this collection proves to be the best and do let us know what you think about this compilation. Feel free to share your opinions and comments with us via comment section is below.


Research and compare backlinks with competitors for intelligent, targeted link building. Identify top pages, view social activity data, and analyze anchor text.

Spider Simulator

Discover how search engine spiders view your website using our free spider simulator tool.

Quick Sprout

Learn the number 1 reason you are not getting enough targeted traffic to your website.

Web Page Analyzer

Try our free web site speed test to improve website performance. Enter a URL below to calculate page size, composition, and download time.


KnowEm allows you to check for the use of your brand, product, personal name or username instantly on over 500 popular and emerging social media websites.


Rapidly test your website for cross browser compatibility across 300+ browsers.

Rank Checker

Want to know where your website ranks in the search results? Our Firefox Rank Checker extension allows you to easily check your website rankings in Google (US and international), Microsoft’s Bing, & Yahoo Search.

Similar Page Checker

Your content could be similar to other websites on the Internet, or pages from within your own website could be similar to each other (usually the case with dynamic product catalog pages).
This tool allows you to determine the percentage of similarity between two pages.

11 Best Tools That Can Be Useful To Improve Your Website SEO

SEO or Search Engine Optimization is one of the most crucial and necessary aspects of any website. If a website wants to rank good on search engine, it must be optimized for it. Loads of search engine optimizing tools are available online and many people are taking advantage of it. Since SEO and SEO tools are very helpful to improve the performance of a website, we thought to compile a collection of some of the best SEO tools that can truly help you improve your website performance.

Below, you will find 11 best and very useful SEO tools. These tools will truly help you improve your ranking on search engines and get more visitors to your website. Let us take a look at this collection. Enjoy!

Majestic SEO

Find out how all the websites on the internet link to each other with the largest Link Intelligence database on the planet. No other site or search engine gives you as much detailed information about how the fabric of the web is knitted together.


Meet We’re obsessed with better marketing. Our mission is to build analytics tools and a community that make it possible for anyone to do.


SEOquake is a popular and handy analytic seo-tool for Firefox, Chrome and Opera browsers. SEOquake helps to obtain an information about any site for a wide range of parameters such as page rank, Google index, Alexa and many others.

Google Webmaster Central

Get data, tools and diagnostics for a healthy, Google-friendly site.

Online Sitemap Generator

Free Online Google Sitemap Generator.

SEO Site Checkup

Find comprehensive search engine optimization (SEO) tools for your site.

Adobe Site Catalyst

Create customized dashboards and reports and share them in a variety of formats and channels. Using Adobe® Analytics, you’ll quickly identify the most profitable paths through digital assets, determine where visitors are navigating away, and identify critical success metrics for online marketing campaigns.

Google Analytics

Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.


SEMrush – service for competitors research, shows organic and Ads keywords for any site or domain.

SEO Tool Set

We offer free SEO tools that run from our servers. Run them instantly without downloads. These are free version of our SEOToolSet product. No registration, just free SEO tools.

IIS SEO Toolkit

The IIS Search Engine Optimization (SEO) Toolkit helps Web developers, hosting providers, and Web server administrators to improve their Web site’s relevance in search results by recommending how to make the site content more search engine-friendly. The IIS SEO Toolkit includes the Site Analysis module, the Robots Exclusion module, and the Sitemaps and Site Indexes module, which let you perform detailed analysis and offer recommendations and editing tools for managing your Robots and Sitemaps files.

7 Free Link Building Online Tools To Check Link Popularity

Building up quality links is crucial for your online visibility as it not only brings good traffic to your website but will also get you good search engine ranking. There are many tools for link building that you can use and enhance your online visibility and in this post, we are showcasing some important and easy to use link building tools. Many people get confused when it comes to picking up right link building tools for them. Therefore, we compiled this round up that features essential link building tools that will attract many links to your website over the course of time.

Without any further ado, let us move on to the list and have a closer look. We hope that this collection of link building tools will help you improve your online.


Linking Tools

A Search Extension for Firefox and SeaMonkey


Link Reputation & Analysis Tools

SEOmoz Link Finder Labs

SEOmoz Linkscape Powered With SSL For Encrypted Private Searching

If you spends more time on the internet then I am sure you want more control and security over your online communication. Secure Socket Layer (SSL) connection being used for encrypting information travels on networks. Its usually recognized by a web address containing “https” or a browser lock icon, as we have seen it with many e-commerce or banking sites, well not just for banking and e-commerce, people uses it for private exchange and for processing credential information as well.

Now I am sure you got the idea of what is SSL and encryption. So, if you concern about security then Google have now added SSL encryption to their search engine


Using, a very secure connection is created between Google and your browser. This secure connection between you and Google make sure the protection of your search terms and search results pages from being intercepted by a third party on your network. A modified logo as given above helps you to indicate that your are searching via a secure connection.

Its a beta version. So, it only covers the core web search product, I mean you wont be able to see the links of image search, books search, and news search etc, as they do not support SSL at this time. Also, as the SSL connection requires additional time to create the connection between your browser and Google, you will experience searching a bit slower than regular Google Search but, the search results will be the same.

It will not be that slow as searching over SSL dosent reduce the data sent time to Google, it only hides the data from third parties. So, if you care about security more, then you should start using Google with SSL. Personally, I like Google and their products like I am anxiously waiting for their Google Chrome OS.

Here’s how searching over SSL is different from regular Google (In their own words) :

HP Gloe Helps You Tag And Find Web Content Relevant To Any Location

Nowadays search engines are focusing on content that is relevant to a user’s location. But one cannot rely completely on results generated by any search engine. The results can be biased as search engine optimization techniques can be used by any site owner or blogger.

HP is one company that has realized the unreliability of location-related search results on search engines. What they have produced as a result is their own geotagging (sort of) service, called Gloe.

Gloe is a simple to use website that lets users decide whether or not a site is relevant to one’s location. The site shows us a map of the world. We then proceed to enter our location. Let us assume we are in Creil, France. (If you are using Gloe on Firefox, your location will automatically be detected with your permission.)



We are shown a map of our region and a circle of radius which we can specify. This radius can be as large as 30 miles.

On the right pane, we can view websites recommended or added by users to the Gloe project. We can also view the votes associated with these results.


The results can be filtered by selecting what type of site we are looking for. This can done via the menu next to our location box. This simple procedure allows us to find all user-shared online content relevant to our website.

If you are simply visiting Gloe to check it out, a list under our map shows the latest activity on the site.


A top contributions list is also available.


Gloe, in conclusion, is an interesting experiment by HP. Its success depends purely on how popular it gets and how many users add content and tag it location-wise. To make things easier for users, HP has created a bookmarklet for Gloe which can be used anytime we see a website relevant to geographical location we know.

Click here to visit HP Gloe.

Take Your Blog To The Top Of Search Results With SEO PowerSuite

You may have the greatest blog ever with mind-blowing design and captivating content, but if you just sit and wait for people to come and read it, chances are they won’t. In today’s world you need to get out there and promote your blog to get more eyeballs on your writing. One of the best ways to do it is by optimizing your blog for the search engines.

If you take a look at the traffic sources of the top blogs in any niche you’ll notice that a large chunk of their visitors come via search engines. Search Engine Optimization (SEO) has become one of the most effective promotion tools in the blogger’s arsenal. But when you blog regularly, reply to comments, and work hard to grow a community around your blog you may not have enough time to invest in SEO, and professional SEOs charge an arm and a leg. So how do you optimize your blog without stealing the time from blogging or forking out for SEO services?

That’s where SEO software like SEO PowerSuite comes to the rescue. SEO PowerSuite is a premium package of SEO tools that help you optimize your blog and win top rankings on major search engines while spending as little as 30 minutes a day on SEO.

SEO PowerSuite is made up of 4 powerful SEO tools that take care of every aspect of effective website promotion:

Rank Tracker – a search engine rankings checker and keyword research tool.

SEO SpyGlass – backlink checker and competition analysis tool.

WebSite Auditor – content optimization tool.

LinkAssistant – link building and link management script.

Let’s take a closer look at each script in the pack and see how it can help you push your blog to the top of search engine listings.

Rank Tracker

Rank Tracker is a fast and accurate rank checker that lets you monitor where your blog ranks for your chosen keywords in all the major search engines: Google, Yahoo!, Bing, Ask, AltaVista, etc. The software supports over 600 local and regional search engines so you can track your blog’s rankings all around the world.

Using Rank Tracker is quite simple and straightforward. Start the program, enter the URL of the site you want to track and choose the search engines where you want to track the performance of your desired keywords. Next, enter the keywords and Rank Tracker will show you a detailed report on the positions and ranks.


Rank Tracker shows you all the critical information on your rankings:

The tool draws a ranking graph of your blog’s rank changes to visualize your progress and generates customizable ranking reports with all the data on your keywords and rankings. You can schedule ranking checks (and other tasks) to be run on autopilot and Rank Tracker will monitor your blogs positions automatically.

Keyword research

Besides checking your rankings Rank Tracker also helps you discover new profitable keywords to target. There are 16 different keyword research methods in Rank Tracker that you can use to locate popular search strings in your niche.

You simply enter a number of seed keywords and Rank Tracker will find related terms. The tool will calculate the Keyword Efficiency Index (KEI) that shows you how popular and competitive each term is.


You can instantly check how many people search for each keyword monthly and how many sites compete for a place in the search results. This way you can find the best keyword opportunities.

WebSite Auditor

WebSite Auditor helps you optimize your content for the search engines to ensure that your posts rank high for the right keywords. The process couldn’t be easier. You simply enter the URL of your webpage and the keyword(s) you want it to rank for. WebSite Auditor will then analyze your content and lay out a step-by-step optimization blueprint. The tool goes through each page element and tells you how well it’s optimized and what you can do to improve it.


WebSite Auditor will help you determine the optimal keyword density for your posts, optimize each page element and even compare your content against the best ranked websites for your keywords. The tool generates a special competition analysis report where it analyzes the content on the 10 top ranked pages for your keywords and helps you take advantage of the best working onpage optimization techniques.


How many times should you use your keywords in the title and in the post? How long should your title be? Where should you put your most important keywords? WebSite Auditor will help you answer these questions and make sure all your posts are 100% search engine friendly.

SEO SpyGlass

Getting links to your blog is the most important and perhaps the hardest part of the SEO job. You can’t rank well for competitive terms without quality incoming links pointing at your site. SEO SpyGlass will help you locate the most powerful link sources in your niche and take advantage of them.

SEO SpyGlass is an advanced backlink checker that lets you analyze incoming links to any website or web page. With it you can check who’s linking to your blog and more importantly – where other blogs and websites get their links. You simply enter the URL of a competing website and get to know all about their incoming links:


With this data link building becomes a much easier task. When you know where to get links you don’t need to spend hours of your valuable time hunting down link sources.


LinkAssistant is a link building software that will help you establish and maintain quality links from relevant websites and blogs. Link building is a tedious process that eats up a lot of time yet can’t be avoided because if you want to rank well you need to grow your link popularity.

LinkAssistant lets you automate most time-consuming link building tasks helping you:



Looking at SEO PowerSuite, I must say that it’s a must use toolkit for anyone who is serious about optimizing his website for search engines. You get all the information at your fingertips and need not hire any SEO specialist to do the job. Download the Free Edition of SEO PowerSuite and check it yourself.


The Free version of SEO PowerSuite has some minor limitations – you cannot schedule tasks, import or export data or save the reports. There are two paid editions available – Professional and Enterprise and they cost around $249 and $599 respectively. For further details, please check Features & Editions page.

If you do not want to buy the entire package, you can try each individual script at $99.75 for the Professional edition and $249.75 for the Enterprise edition.

MashPedia The Real-time Encyclopedia Searches Many Online Sources In One Go

The sources in most online encyclopedias are static. Take Wikipedia for example. User submitted articles on Wikipedia have fixed sources for their articles. A change in the source therefore can present a problem for that particular article.

Suppose there was an encyclopedia with the latest sources accompanying its article on a subject. Not only will that be a great help to the encyclopedia’s user, but it would make the article more reliable as well.

Realizing the usefulness of such a search engine / encyclopedia and how beneficial it can be to internet users, Mashpedia was created.


Mashpedia is a free to use online encyclopedia that updates and gathers the results of our query in real time. The advantage of this is that we get new / different results each time we execute a search, even if our keywords are the same.

In addition to news and trending topics, the site has a simple search bar located at its homepage.


Entering our keyword in the search bar and starting our search quickly shows us gathered results from a variety of sources including social media sites and video hosting sites, in addition to standard search engine results.


In the above image, I executed a search for ‘electrons’ and came up with the Mashpedia article on it. The pane on the right details the properties of an electron whereas the pane on the left show us YouTube and social media sources for the keyword ‘electrons’; these sources are updated in real time and will be different the next time we search for ‘electrons.’

As we scroll down the page, we find other related sources from numerous other social networking sites and informative websites.


News results regarding our query are also shown.


The absolute end of the page lets us leave a comment on the article.

Mashpedia presents the results of our query by gathering them in real time from many sources. This unique concept of an online encyclopedia will surely benefit many internet users.

Click here to visit Mashpedia.

11 Great Hidden Things Google Can Do That You Should Know

Google, A leading search engine that we use every day to search content on internet. There is no doubt that this is a damn powerful search engine but is not only for searching the stuffs. In addition to providing easy access to billions of web pages, has many amazing features to help you to find exactly what you’re looking for. Some of the most useful features that you can use in your daily life are discussing below. These are 11 Great Hidden Things Google Can Do That You Should Know, You can use these features without leaving the and I am sure majority of you did not aware of all the things listed below that Google can do for you.

You are welcome to share if you know and want to share more Hidden Things Google Can Do that our readers/viewers may like. Do you want to be the first one to know the latest happenings at just subscribe to our rss feed and you can follow us on twitter as well. Click on the images to see the real results.

I will appreciate if you can spread the word via Digg, Stumbleupon and other social media websites, Thank you.

How To Browse Any Website Via Google Cached Pages

Google automatically takes a “snapshot” of each page it crawls and archives it. This “cached” version allows a webpage to be retrieved for your end users if the original page is ever unavailable (due to temporary failure of the page’s web server). The cached page appears to users exactly as it looked when Google last crawled it, and Google display a message at the top of the page to indicate that it’s a cached version of the website. You can access the cached version by choosing the “Cached” link on the search results page.

google cache

If you want to prevent all search engines from showing a “Cached” link for your site, place this tag in the <HEAD> section of your page:

<meta name=”robots” content=”noarchive”>

To allow other search engines to show a “Cached” link, preventing only Google from displaying one, use the following tag:

<meta name=”googlebot” content=”noarchive”>

How To See The Weather For U.S. And Other Worldwide Cities

Are you a frequent traveler or planning to travel somewhere. Probably, you want to know before you go that how is the weather there? Google brought the easiest way for you to see the weather details. You can now see the weather for many U.S. and worldwide cities. You will just need to type “weather” followed by the city and state, U.S. zip code, or city and country.

Google Weather

Weather {City Name}

How To Use The Google Calculator From Simple To Complex Calculations

Google is not as simple as most of us think. You can convert google to calculator anytime to solve simple maths questions to advanced calculations. Google’s calculator was designed to solve problems without a lot of math syntax, so you may occasionally find calculator results when you didn’t even realize you were searching for the answer to a math equation. To use Google’s built-in calculator function, simply enter the calculation you’d like done into the search box.

Simple Maths

Simple Maths

Advanced Maths

Advanced Maths

Below you can find few math syntax Google can recognize.

Possibly you can not find any complete instruction or how-to-use about Google calculator. But that is your limits to find those functions that I did not mention or don’t know. Feel free to share with us as well.

How To Get Related Information About Any Website

This is specially for SEO experts, web designers etc if they want to find out information about any website quickly. This will show you the description of the website,  get to see the cached page, similar pages, link to pages, pages from the website, web pages that contain the searched url.

Google website info

info:{url} This does not accepts space between info, colon(:) and url.

How To Convert Different Currency With Google 

Most of the time, we need to convert our local currency to other international currency just to know that how much would it be for us. Here’s a simple yet great solution that Google can give you. If you want to see that what is the cost of new Dell Laptop in your local currency, you will just need to type 500 USD in AED. You can ask to convert more or less than one unit as well, even the smallest difference for most currencies. Google Currency Converter is a part of Google Calculator.

Google currency converter

{current currency with or withour number} in {desired currency}

How To Get Updated With Airline Flight Status

Either you are at home or in your office and you will need to rush to airport because you will have a flight. Don’t worry, if you need to get the flight status Google is still there for you. To see flight status for arriving and departing, type in the name of the airline and the flight number into the search box. You can also see delays at a specific airport by typing in the name of the city or three-letter airport code followed by the word “airport”.

Google Flight status

{airlinename flightnumber}

How To Track UPS, Fedex or USPS Package Shipping Directly From Google

Google really provided services in a diversified way. How? Because you can track packages by typing the tracking number for your UPS, Fedex or USPS package directly into the search box. Google will return results that include quick links to easily track the status of your shipment.

If you’ve entered a valid UPS or FedEx tracking number, Google’s first result will lead you directly to tracking info for your package.

How To Use Google For Unit Conversion

You can use also Google to convert between many different units of measurement of height, weight, and mass among others. Just enter your desired conversion into the search box and Google will do the rest. Google Unit Converter is a part of Google Calculator.

Google unit converter

You can ask Google to recognizes most common measurements, including weight, distance, time, mass, energy, and monetary currency.

{current unit} in {desired unit}

How To Use Google For Dictionary Definitions

To see a definition for a word or phrase, simply type the word “define” then a space, then the word(s) you want defined. To see a list of different definitions from various online sources, you can type “define:” followed by a word or phrase. Note that the results will define the entire phrase.

Google dictionary

define {word}

How To Know The Time In Any Other City Or Country With Google

Where Google given us lots of easiest way to process our work, we can also check the current time of any city or country. To see the time in many cities around the world, type in “time” and the name of the city.

Google time

time {cityname}

How To See The Map For Any City Or Country With Google

Are you traveler or new to any city or even no one of them? If you are looking to see the map of the city or country you are currently living or some other location. Google has a easiest solution for you. Type in the name or U.S. zip code of a location and the word “map” and Google will return a map of that location. Clicking on the map will take you to a larger version on Google Maps.

Google Maps

{location} map

Search User Generated Content Such As Blog, Comments, Bookmarks, etc With Social Mention

Social Mention is a social media search engine that searches user-generated content such as blogs, comments, bookmarks, events, news, videos, and microblogging services.

social mention

It allows you to easily track what people are saying about you, your company, a new product, or any topic across the web’s social media landscape in real-time. Search results are aggregated from numerous popular social media sources, including Google blog search, Twitter, Delicious, FriendFeed, Flickr, Digg, YouTube etc. and remixed as a single stream of information. The data is fresh, which means you can track conversations as they are happening in real-time.