Pinterest is a good source for driving traffic and building engagement on any website. However, managing it daily can make you do an additional task that takes time and extra energy to get done. Thankfully, with a right plan of action, you can boost your Pinterest account without day to day effort. In this post, you can discover 7 actionable tips to boost your Pinterest account on Autopilot.
7 Actionable Tips to Boost Your Pinterest Account on Autopilot
Here’s an insightful breakdown of 7 actionable tips to boost your Pinterest account on autopilot, along with detailed pros, cons, and insights:
1. Instead of Personal, Let’s Switch to a Pinterest Business Account
If you’re using Pinterest to grow the reader base of the website, you are required to have a business page. It gives you an access to analytics, advertising tools, and features like Rich Pins that add value to your posts and website.
Steps to Upgrade:
- Go to Pinterest settings and select “Business Account.”
- Follow the prompts to convert or create a new account.
- Enable Rich Pins by adding metadata to your website.
Why It Helps:
- Analytics: See which Pins perform best.
- Rich Pins: Add extra details to make Pins more clickable.
- Advertising Options: Run paid campaigns if needed.
Watch Out For:
- Rich Pin setup can be technical. Follow Pinterest’s guidelines.
- Business accounts require maintaining a professional aesthetic.
2. Use Scheduling Tools
Consistency is key on Pinterest. Tools like Tailwind allow you to schedule Pins for optimal posting times. This way, you can batch-create content and keep it flowing without logging in every day.
How to Get Started:
- Sign up for Tailwind.
- Use its “SmartSchedule” to post at peak times.
- Leverage features like SmartLoop to repost evergreen content.
Benefits:
- Keeps your account active 24/7.
- Saves time with bulk scheduling.
- Boosts engagement by posting when users are active.
Downside:
- Tailwind isn’t free. Plans start at around $15/month.
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3. Create Eye-Catching Pins
Pinterest is visual. High-quality Pins grab attention and drive clicks. Free online graphics tools like Canva can help you design professional Pins, even if you’re not a designer.
Quick Tips:
- Use bright, bold colors.
- Clear and easy-to-read text should be added.
- Include a call-to-action for example “Click to Learn More” etc.
Pros:
- Makes your content stand out.
- Increases click-through rates.
Challenges:
- Takes time to design effective visuals.
4. Optimize Pin Descriptions
Pinterest is also a search engine. Adding the right keywords to your Pin titles and descriptions helps people find your content.
How to Do It:
- Use Pinterest Trends to find popular keywords.
- Add keywords naturally into titles and descriptions.
- Focus on phrases like “easy recipes” or “home decor ideas.”
Benefits:
- Drives organic traffic.
- Attracts users searching for specific content.
Avoid This:
- Don’t keyword-stuff. Keep it conversational.
5. Join Group Boards
Group board feature allows multiple users to Pin to the same board. This could be an easy option to reach out to a wider audience without any extra effort.
Steps:
- Search for group boards in your niche on Pinterest or Pingroupie.
- Request to join boards with active members.
- Share your best Pins regularly.
Benefits:
- Expands your reach.
- Builds collaborations within your niche.
Downsides:
- Approval to join can take time.
- Some boards may not be very active.
6. Experiment with Idea Pins
Idea Pins (formerly Story Pins) are multi-page Pins that keep users engaged on the platform. They’re great for tutorials, tips, or step-by-step guides.
Best Practices:
- Use video or multiple images.
- Share actionable tips or ideas.
- Keep them engaging and informative.
Why It’s Useful:
- Boosts engagement and saves.
- Highlights your expertise.
Limitations:
- Can’t link directly to your site.
7. Track Performance with Analytics
If you believe on that data doesn’t lie then use Pinterest Analytics to see what’s working and refine your strategy.
How to Access:
- Go to your business account dashboard.
- Review metrics like impressions, clicks, and saves.
Insights to Look For:
- What types of content perform best?
- Which boards drive the most engagement?
- Are your keywords effective?
Upsides:
- Helps you focus on high-performing content.
- Guides future content creation.
Watch Out:
- It can be overwhelming initially, but focus on one or two key metrics to achieve your result.
FAQs
How many times should I post on Pinterest?
It’s ideal to Pin 10-15 times daily, spaced out throughout the day. Scheduling tools can help maintain this frequency.
What are Rich Pins?
Rich Pins automatically sync details from your website to your Pins. This can include product prices, recipe ingredients, or blog headlines.
Can I automate Pinterest for free?
You can schedule directly to pin on Pinterest for free, but many third-party tools can offer more features and flexibility e.g. Tailwind.
Do hashtags work on Pinterest?
Yes, but they’re less effective than keywords. Focus on keyword optimization instead.
Final Thoughts
Pinterest is not a platform that will drain your time and efforts. By using this plan of action, you can help your account remain active and engaging with minimal effort. The key factors are consistency, quality content, and leveraging automation tools. You can start from small, try out a few of these tips, and watch your Pinterest presence to grow like a tree.
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