You see photo galleries all over the web: The top 10 such-and-such photos, or 25 amazing this-or-that pictures. If you’re like us, you click on almost every one of them. Themed photo galleries on blogs work for a simple reason: Almost everyone appreciates great pictures and enjoys sharing them with friends. If you can dream up a good theme, write a good headline, and deliver a payoff of stunning visuals, you’ve got a viral hit on your hands.

The difficulty is getting the pictures legally and fairly. You could look for photos on Flickr or Google Images, but you face some time-consuming work: making sure you have permission to republish the pictures. Usually this means contacting every photographer or their agents individually. Some photographers will be delighted that you’re sharing their work, but others will be offended if you fail to give them a say in how the work is presented (or, of course, pay them for it). With rare exceptions (such as NASA images and very old photos), every photograph is copyrighted unless the rights holder says otherwise. You’ve probably read stories about web sites that have had to pull content offline after complaints or legal action from photographers. You don’t want to be in that position.

This tutorial will teach you how to use a stock image library to find images you can legally and safely use on a blog. Obviously, we’d love it if you get your images from Shutterstock (Spoiler alert: There’s a coupon at the end of the article) but we hope you find this information useful even if you don’t. This tutorial offers some basic guidelines for image searching and selection, and assumes you’re already familiar with the fundamentals of blogging and have access to Adobe Photoshop. Let’s get started on building a viral photo gallery for your blog.

1. Come up with an idea and a title.

Pictures of lightning? Underwater scenes? Ugly pets? Things with spots? Get creative, but keep in mind some ideas naturally lend themselves to great photographs. For this tutorial, we’re going to put together a gallery of pictures of impressive bridges. Your title should be short, catchy and as bold as possible without overpromising. Remember, this will be what people see in RSS feeds and social networking sites, so it should make it obvious that it’s a photo gallery. Audiences also respond well to titles that specify a number of images, so they know they’re not about to be overwhelmed with somebody’s collection of 1,000 vacation snapshots. For this exercise, let’s go with the title “Photo Gallery: The World’s 5 Most Beautiful Bridges.” (We might go with 10 or 20 pictures on a blog, but here we want to keep it short.)

2. Visit a stock library and start searching.

When you first start to search, you might be overwhelmed with your choices. If you type “bridge” into Shutterstock, you’ll get more than 65,000 results, including both illustrations and images. You can refine your search by limiting it to just photos and sorting the results by the most popular images. As you get a feel for what kinds of images are in the library, you might want to add more keywords, like “river” or “night” or “suspension.” If you see a picture you really like, you can display images similar to it by clicking on the similar images icon that appears below each thumbnail (on Shutterstock, it looks like two overlapping squares). You can also click on a photographer’s name to display more images by the same photographer, since there’s a chance they might have other images that fit your theme.

3. Build a lightbox and choose your favorite photos.

A lightbox is a folder you create on a stock site to keep track of images you might want to download. On Shutterstock, when you see an image you like, click on the icon that looks like a light bulb. Select “new lightbox” from the menu, give it a name, and start adding pictures to it. Go crazy – add everything you like.

Now, the editing process begins. Photo editing is a skill that improves with practice and some sort of an art background, but even if you’re new to it, you probably know more than you think. Do you see an image that makes you laugh, that reminds you of something you like, or that you would want to immediately share with a friend? Keep that one. Are there a couple of images that look really similar? Pick one and forget the rest. Edit tight. Don’t be afraid of passing up the wrong image, and go with your instincts. Remember, you want to give your visitors a surprise-and-delight moment, not bore them.

4. Download and resize your images.

OK, we’ve settled on the images we want. Now we visit each image page and download the size we need. This is a good time to check the usage terms for the site to make sure the usage we want is allowed. Shutterstock limits online usage to a maximum of 800 x 600 pixels. That restriction is in place to keep people from distributing print-quality images online, and it’s plenty big enough for most blogs. (This particular blog has a width of 540 pixels, so we’re in good shape.) For most of the images we’re about to download, the medium-size images will be the proper size, so we’ll download that size. (When in doubt, download a larger size than you need.)

Next, use Photoshop or another image editing program to make sure all your images are resized to the pixel width of your blog and saved as JPEG format.

5. Order your photos, write captions, and place them in your blog.

Like editing, sequencing is a skill that gets easier with practice. To start, you can’t go wrong if you arrange your photos in a way that tells a story, and write captions to match. Alternately, you can lead with your best photo, then alternate between traditional, conservative shots and unexpected, creative ones. Your captions should be short but contain enough information to answer any obvious questions a visitor will have when looking at the photo. (Such as: What is this, and why is it so great?) You should also credit the photographer and the source of the image. It’s useful to include a link to the source of the image as well.

When you’re happy with your images and captions, enter them into your blogging program, publish, and start spreading the word.

To show you what we came up with following these steps, here’s our mini list of bridges.

Photo Gallery: The World’s 5 Most Beautiful Bridges

© Ilja Mašík / Shutterstock

The Brooklyn Bridge, New York, completed 1883.

© Richard Semik / Shutterstock

Millau Viaduct, France, the tallest vehicular bridge in the world, completed 2004.

© David Peta/ Shutterstock

Tower Bridge, London, completed 1894.

© Filip Fuxa / Shutterstock

Ponte Vecchio, Florence, Italy, completed 1354.

© elwynn / Shutterstock

Tsing Ma Bridge, Hong Kong, completed 1997.

There are plenty of other beautiful bridges out there, but you get the idea.

We hope this leaves you feeling inspired to give stock photography a try as a source of content for your blog. Be picky, be creative, be funny, and above all give your audience something they’ll genuinely enjoy. If you want to try Shutterstock, they have monthly subscription packages that let you download up to 25 images a day, plus “On Demand” plans if you need just a few images. They invite you to save 10% with coupon code SMASH10*.

For more tips on how to use Shutterstock images, visit our blog: blog.shutterstock.com.

*10% Discount on Standard Licenses Only

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Most would already have a list of sites up their sleeves which they would regularly fall back on. But, if you’re feeling short of a couple of aces in your card deck… then, it’s worth a flick in the wrist to check this site out. You’ll find that this is a site that should be right up your alley as it represents excellent value as a Royalty Free image library – for not only does it save you money, it also offers money-making opportunities for the creative among us.

When the going gets tough…
The after-effects of the 2009 worldwide economic downturn is projected to take a longer time to recover. But budget crunch shouldn’t be reason enough for designers to cramp their style. In fact, the opposite ought to happen and that’s why go-getters dig 123RF.com. There, members play multiple roles i.e. buyer, seller, student, mentor.

123RF.com constantly upgrades itself to facilitate its community, but I’d grouped them into three main areas where members can generally benefit from:

1: Image Search & Purchasing Options

(a) Industrial wide analysis have shown that 123RF.com is indeed the cheapest stock image library in the market now in terms of the credits or subscription packages it offers.

(b) Its library is a reservoir of visual/vector designs for the picking – Be it choices for creative advertisements, marketing collaterals, website designs, blogging, editorial articles, etc.  Plus, choices come with extended licensing options to suit the usage.

(c) Contents are contributed by professional photographers, and undergo a stage of strict Quality Control by 123RF’s content team. So the benchmark for quality is pretty high.

(d) FREE images are offered by fellow contributors and will appear for as long as 30 days for registered members to download from when they log-in.

(e) Members can view their own profile to see their downloads, credit balance, and reward points when they sign in. It also has a nifty credits calculator which helps members decide which plan suit their budget best i.e. either credits or subscription packages, depending on their needs.

(f) What sets 123RF.com apart from the rest is that they reward loyal customers for repeated purchases with shopping vouchers and gadgets – even extra credits or subscription packages.

(g) Members are able to safely purchase images online with ease via credit card, Paypal or Moneybookers.

2: Easy access to a large, and interactive network of creative resource

(a) Fellow members are instantly launched into a worldwide network of peers who speak the same lingo. Each equipped or provided with a wide array interactive tools such as personalized avatars, blog/comment posting areas. It also has a site mail feature which allows other members to contact each other directly in private.
(b) Members are able to publish and share their lightboxes to the public. This makes it easier for peers to review an image or illustration voted most popular within the community. Viewers can also rate images by adding the image as their favorite item.

(c) Photographers from all backgrounds are featured through it’s monthly Hear-It! segment on the website. Members are exposed (no pun intended) to respective individual’s comments and experiences about their views on the industry, photography, working traits and style.

(d) Visitors can also enjoy free access to the latest Adobe Photoshop tricks and know-hows from 123RF’s team of Photo Retouching experts in their Tutorial Blog section.

(e) Blogs are published on site each month comprising musings, recommendations, interesting topics for discussion to whet its community’s appetite for information relevant to their trade and industry.

(f) If you’re feeling particularly creative, you may also join the 123RF community as a contributor and submit your own creative designs or photographs to be sold under a Royalty Free or Editorial License. Nothing like earning cash whilst doing something you’re passionate about. Just nip down to the “Make Money” section to find out how you can start referring friends and family to 123RF.com.

3: Additional sales support available

(a) 123RF.com reaches out to its customers via Twitter, Live Chats and phone calls 24 hours daily from Monday through Fridays.

(b) The site also provides FREE image research services when your creative team is running on noose-tight deadlines.

If the above are not reasons enough, the 123RF.com community is more than glad to hear out new members that can bring fresh constructive ideas to the table. Register at 123RF.com here.

*A special deal for Image Buyers: Use promotion code “123RFSmashApps” to receive 10% extra credits or an additional 10% discount on any Subscription Package purchased! Valid till end 2010.

Summarized Facts & Background
123RF.com is an RF stock photo library & community-based website that provides an avenue for the creative community. Its platform provides photographers, illustrators and designers a chance to showcase their photographs, vector illustrations and design talent, allowing the community to promote and sell their creations to a worldwide audience. Since its debut in June 2005, 123RF.com today hosts over 6 million royalty-free stock photographs and vector illustrations with over 10,000 photographers and illustrators.

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90’s Technology

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Stop Motion by Carnisch

Greet the Morning by =phatpuppy

helter skelter by latoday

Liquid Bites by =Eibo-Jeddah

Siting Girl by ~TrinityItachi

Perfect hit by Espen André Steinsvik

k _w _hh_ by `gnato

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360 by Shazeen Samad

if i am the storm … by =mr-twingo

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London Eye by ~cryptic-fable

Flying by Franco Farina

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Fan’s Eye by LauHi

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Heart Shadow by brikon

New miracle by Guillaume Ducarme

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Sunbathing by Ricky Siegers

Dreaming Jellyfish by David JANSSEN

Tidal Velocity by Bruno Abreu

Quietude by Brin

angry… by akterf

Ben Nevis, Queenstown, NZ by dougi

Under the wing by Luigino Snidero

By Magdalena Wasiczek

Autumn road… by Krzysztof Browko

By Torbjørn Kjørlaug

Red Rocks by John Parminter

Morning impression by Przemyslaw Wielicki

Besseggen by Ronald J.

Dream about a green valley by Janusz Wanczyk

Clownfish by Shahaira de Cuba

white mountain by Thomas Zimmer

Two valley view by Bergljot 

Rodopi by Alexander Maslarski

La Llamada de las Ninfas by José Luis Mieza

Red sky at night by Graham Cormie

By Mariusz Jankowski

The end of another day by Ursula I Abresch

Currumbin Sunrise by Beau Mitchell

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Your photos are stored in their original formats and sizes. Your originals are kept unmodified for backup and restore purposes. Using expono as your backup storage keeps them organized and prevents you from storing duplicates. And you can log in from anywhere to show them off. Your photos are kept in their original format and size, unmodified.

You can tag and organize photos of your friends and family. Even explore photos by location with GEO tagging and embedded GPS information. At expono, you can import your contacts from Plaxo, Gmail, Yahoo, Outlook and others to get automatically updated contact information in your address book.

Historically, people have always attempted to organize information. That definitely include photos. At Expono you will get a chance to make organizing, searching and viewing of your photos a fun and rewarding experience not only for yourself, but also for your friends, family and fans.

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You are welcome if you want to share more free image hosting and photo sharing websites that are useful and our readers/viewers may like. Do you want to be the first one to know the latest happenings at SmashingApps.com just subscribe to our rss feed and you can follow us on twitter as well.

Flickr

Flickr is almost certainly the best online photo management and sharing application in the world. Show off your favorite photos and videos to the world, securely and privately show content to your friends and family, or blog the photos you take with a cameraphone.

Pictiger

PicTiger is a FREE image hosting service where everyone is able to upload their own image, create a thumbnail from it, resize the image or the thumbnail, create their own albums, post their images to their sites, forums, blogs or anywhere they want.

Photobucket

Photobucket offers image hosting, free photo sharing. You can upload your photos, and share them with friends and family.

Pict

Pict is a free image hosting service that lets you upload and share your images with one click.
You can upload images up to 3.5Mb, JPG/PNG/GIF formats supported, it has automatic image resizing, multiple uploading & much more.

Free Image Hosting

Free Image Hostin is a web hosting service running on several dedicated linux web servers. Their dedicated server bandwidth is available for this service at no charge to all visitors. Registration is not required, but creating an account lets you manage your uploads and use other extra features.

iimmgg

iimmgg is a free image hosting and pictures sharing website. With this you can view how many people opened your pictures and galleries and to Keep your pictures organized on galleries. You can post images on blogs, forums, message boards etc.

TinyPic

Tinypic is a photo and video sharing service that allows you to easily upload, link and share your images on MySpace;, eBay, blogs and message boards. No account required, upload your photos today.

***Updated***

imgur

imgur is the simple image sharer. It’s the best way to host your image, and is always completely free. Sharing your images has never been easier.

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